About Lab2Market West

Lab2Market (L2M) nationally has supported over 116 research teams across 15 Canadian universities, with technologies ranging from 3D printed cell models to nanotechnology-based protective coatings to cultivated meats. Lab2Market West is currently one of four Lab2Markets (Oceans, Dalhousie University, Toronto Metropolitan University). Lab2Market West intakes researchers from research-based post-secondary institutions in Manitoba, Saskatchewan, and Alberta.
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What is Lab2Market

Lab2Market bridges the gap between a research idea and commercialization. Participants who complete the Lab2Market program are rewarded with critical entrepreneurial skills and $15,000 (through Mitacs) to help fund their research.

This program encourages researchers to challenge their lab findings and test whether there is a need for their innovation in the commercial market. The focus on customer discovery will also allow you to refine your innovative discovery to make it more appealing for sale.

As a participant in the Lab2Market Program, you will receive:

  • $15,000 in funding
  • Training from innovation leaders
  • The opportunity to assess product-market fit
  • Access to advisors, industry experts and funders
  • Access to a vast entrepreneurial network and community

Registration for Cohort 4 is now closed

Apply For Cohort 4

Lab2Market West Steering Committee

John (Jay) R.C. Doering
Associate Vice-President (Partnerships)
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Darren Fast
Director, Partnerships & Innovation, University of Manitoba
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Joelle Foster
Chief Executive Officer, North Forge Technology Exchange
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Debra Jonasson-Young
Executive Director for the Stu Clark Centre for Entrepreneurship (Asper School of Business)
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Wenlong Yuan
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Wouter Deconinck
Associate Professor
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Lab2Market West Operational Team

photo of Brenda Frisk
Head, Lab2Market West
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photo of Melissa Tellier
Marketing Specialist
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photo of Amanda Shimoji
Program Associate
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Our Partners

The University of Manitoba campuses are located on the original lands of Anishinaabeg, Cree, Oji-Cree, Dakota, and Dene peoples, and on the homeland of the Métis Nation. We respect the Treaties that were made on these territories, we acknowledge the harms and mistakes of the past, and we dedicate ourselves to move forward in partnership with Indigenous communities in a spirit of reconciliation and collaboration.